{"id":1489,"date":"2019-05-03T17:34:21","date_gmt":"2019-05-03T15:34:21","guid":{"rendered":"https:\/\/falket.com\/falket-digitale-excellence\/"},"modified":"2020-10-29T15:34:56","modified_gmt":"2020-10-29T14:34:56","slug":"falket-digital-excellence","status":"publish","type":"post","link":"https:\/\/falket.com\/en\/falket-digital-excellence\/","title":{"rendered":"Falket digital excellence"},"content":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_single_image image=”1023″ img_size=”1600 x 800″ qode_css_animation=””][vc_empty_space height=”60px”][vc_column_text]<\/p>\n

FALKET ECCELLENZA IN DIGITALE<\/h3>\n

Il Web come elemento chiave della nostra strategia commerciale<\/h4>\n

[\/vc_column_text][vc_empty_space height=”15px”][vc_column_text]Grazie al Web, Falket ha esteso la visibilit\u00e0 del marchio facendo conoscere i propri prodotti sia a un target business che ai consumatori finali e ha incrementato il fatturato del 10% in pochi mesi.[\/vc_column_text][vc_empty_space height=”30px”]

<\/i>
\u201cAbbiamo avuto pi\u00f9 di tremila contatti da quando abbiamo iniziato la campagna di promozione online. Vedendo quante visite arrivano ogni giorno abbiamo deciso di lanciare l\u2019e-commerce e rinnovare il sito. Abbiamo imparato a usare vari strumenti per monitorare il traffico dei nostri utenti: ora vediamo esattamente cosa cliccano, dove si soffermano maggiormente e quali prodotti interessano di pi\u00f9. Grazie a tutte queste attivit\u00e0, il nostro fatturato \u00e8 cresciuto: la conoscenza del Web \u00e8 stata fondamentale per iniziare questo cambiamento.\u201d<\/h5><\/blockquote>[vc_empty_space height=”30px”][vc_column_text]Paolo Gianola \u2013 titolare Falket Srl[\/vc_column_text][vc_separator type=”normal” color=”#d6d6d6″ thickness=”1″ up=”60″ down=”60″][vc_column_text]<\/p>\n

L\u2019azienda[\/vc_column_text][vc_column_text]<\/h4>\n

Fondata nel 1972 a Premana, paese dell\u2019Alta Valsassina famoso per la produzione di articoli da taglio, Falket rappresenta una realt\u00e0 tuttora a carattere artigiano, sempre pi\u00f9 importante nel mercato degli articoli per potatura e giardinaggio. L\u2019azienda produce una gamma completa di attrezzature manuali professionali, grazie alle quali il marchio Falket \u00e8 divenuto negli anni sinonimo di qualit\u00e0 per elevate prestazioni, funzionalit\u00e0 ed affidabilit\u00e0.<\/p>\n

[\/vc_column_text][vc_empty_space height=”45px”][vc_column_text]<\/p>\n

La sfida<\/h4>\n

[\/vc_column_text][vc_column_text]<\/p>\n

Il periodo di crisi del mercato italiano ha coinvolto anche le realt\u00e0 come Falket che si occupavano di una nicchia di eccellenza nei prodotti per il giardinaggio. L\u2019elevata competitivit\u00e0 delle aziende straniere, cinesi in particolare, ha spinto numerose realt\u00e0 di Premana ad aggregarsi sotto un unico marchio di qualit\u00e0. Falket ha deciso di partecipare all\u2019iniziativa ma non si \u00e8 fermata al marchio: consapevole dell\u2019importanza del Web per espandere il business, l\u2019azienda ha avviato un percorso di digitalizzazione con il supporto di Google e Unioncamere. Partendo dal sito web l\u2019azienda ha iniziato a modificare la propria strategia, integrando le mappe e diverse pagine sui social network; inoltre ha investito in strumenti di promozione online. La rete ha permesso all\u2019azienda di relazionarsi direttamente con i propri clienti e di raccontare l\u2019esperienza trentennale di questa piccola realt\u00e0.<\/p>\n

[\/vc_column_text][vc_empty_space height=”45px”][vc_column_text]<\/p>\n

I risultati<\/h4>\n

[\/vc_column_text][vc_column_text]<\/p>\n

Grazie all\u2019utilizzo di Google Analytics e delle campagne pubblicitarie online la notoriet\u00e0 del marchio \u00e8 notevolmente aumentata, come le visite al sito, che sono passate da una media di pochi visitatori al giorno a pi\u00f9 di mille visitatori unici al mese. Questi contatti hanno generato diversi ordini di prodotti professionali e negli ultimi mesi Falket ha incrementato il fatturato del 10%. Oggi l\u2019azienda, supportata dai primi riscontri positivi, pu\u00f2 pensare al futuro: il nuovo sito e l\u2019e-commerce sono in fase di progettazione.<\/p>\n

[\/vc_column_text][vc_empty_space height=”30px”]

<\/i>
\u201cAbbiamo avuto pi\u00f9 di tremila contatti da quando abbiamo iniziato la campagna di promozione online. Vedendo quante visite arrivano ogni giorno abbiamo deciso di lanciare l\u2019e-commerce e rinnovare il sito. Abbiamo imparato a usare vari strumenti per monitorare il traffico dei nostri utenti: ora vediamo esattamente cosa cliccano, dove si soffermano maggiormente e quali prodotti interessano di pi\u00f9. Grazie a tutte queste attivit\u00e0, il nostro fatturato \u00e8 cresciuto: la conoscenza del Web \u00e8 stata fondamentale per iniziare questo cambiamento.\u201d<\/h5><\/blockquote>[vc_empty_space height=”30px”][vc_column_text]Paolo Gianola \u2013 titolare Falket Srl[\/vc_column_text][vc_empty_space height=”45px”][vc_column_text]Tratto da: eccellenzeindigitale.it<\/a>[\/vc_column_text][vc_empty_space height=”80px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column]
\n\t
\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/a>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tLATEST NEWS\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\n\t\t\t\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/a>\n\t<\/div>\n\t\t\t
\n\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tEima International 2024<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

We are happy and pleased to participate in Eima International, the International Exhibition of Agricultural and Gardening Machinery, we are waiting fo...<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t2 August 2024\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Eima\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tEima International 2022<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

We are happy and pleased to participate in Eima International, the International Exhibition of Agricultural and Gardening Machinery, we are waiting fo...<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t15 September 2022\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Eima\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tEima International 2021<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

We are happy and pleased to participate in Eima International, the International Exhibition of Agricultural and Gardening Machinery, we are waiting fo...<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t17 September 2021\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Eima\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tEima digital preview 2020<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

We are happy and pleased to participate in Eima International, the International Exhibition of Agricultural and Gardening Machinery, we are waiting fo...<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t29 October 2020\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Falket\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tFalket digital excellence<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Thanks to the Web, Falket has extended the visibility of the brand by making its products known both to a target business and to end consumers and has...<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t3 May 2019\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Falket\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tFalket products on Amazon<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Do you like Falket's professional pruning and gardening equipment? Now you can buy them on our official Amazon.com page....<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t3 May 2019\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Falket\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tNew catalogue Falket 2019<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Is now available the download the updated catalogue of Falket products in .pdf format - total dimension 17Mb...<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t3 May 2019\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Our\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tOur customer feedback<\/a>\n\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

Some feedback on our products we received on Amazon from our costumer and that will make us more effective every day....<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t3 May 2019\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>[vc_separator type=”normal” color=”#ededed” thickness=”1″ up=”40″ down=”80″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Thanks to the Web, Falket has extended the visibility of the brand by making its products known both to a target business and to end consumers and has increased its turnover by 10% in a few months.<\/p>\n","protected":false},"author":1,"featured_media":1023,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nFalket digital excellence - Falket<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/falket.com\/en\/falket-digital-excellence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Falket digital excellence - Falket\" \/>\n<meta property=\"og:description\" content=\"Thanks to the Web, Falket has extended the visibility of the brand by making its products known both to a target business and to end consumers and has increased its turnover by 10% in a few months.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/falket.com\/en\/falket-digital-excellence\/\" \/>\n<meta property=\"og:site_name\" content=\"Falket\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Falket-197602493678529\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-03T15:34:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-29T14:34:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"PX001\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"PX001\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/\"},\"author\":{\"name\":\"PX001\",\"@id\":\"https:\/\/falket.com\/en\/#\/schema\/person\/0a656c53add972a452eed8d96318930d\"},\"headline\":\"Falket digital excellence\",\"datePublished\":\"2019-05-03T15:34:21+00:00\",\"dateModified\":\"2020-10-29T14:34:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/\"},\"wordCount\":783,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/falket.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/falket.com\/en\/falket-digital-excellence\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/\",\"url\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/\",\"name\":\"Falket digital excellence - Falket\",\"isPartOf\":{\"@id\":\"https:\/\/falket.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg\",\"datePublished\":\"2019-05-03T15:34:21+00:00\",\"dateModified\":\"2020-10-29T14:34:56+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/falket.com\/en\/falket-digital-excellence\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage\",\"url\":\"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg\",\"contentUrl\":\"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg\",\"width\":1600,\"height\":800,\"caption\":\"Falket digital excellence\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/falket.com\/en\/#website\",\"url\":\"https:\/\/falket.com\/en\/\",\"name\":\"Falket\",\"description\":\"Attrezzature per la potatura e il giardinaggio\",\"publisher\":{\"@id\":\"https:\/\/falket.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/falket.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/falket.com\/en\/#organization\",\"name\":\"Falket\",\"url\":\"https:\/\/falket.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/falket.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/falket.com\/wp-content\/uploads\/2021\/07\/falket-logo-invoice.png\",\"contentUrl\":\"https:\/\/falket.com\/wp-content\/uploads\/2021\/07\/falket-logo-invoice.png\",\"width\":300,\"height\":80,\"caption\":\"Falket\"},\"image\":{\"@id\":\"https:\/\/falket.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Falket-197602493678529\/\",\"https:\/\/www.instagram.com\/falket_professional\/\",\"https:\/\/www.linkedin.com\/company\/falket\/about\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/falket.com\/en\/#\/schema\/person\/0a656c53add972a452eed8d96318930d\",\"name\":\"PX001\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/falket.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3019a8367fe9424e8e66c8c31305f10f70c76467d308c20d2c096d1bd7aa713f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3019a8367fe9424e8e66c8c31305f10f70c76467d308c20d2c096d1bd7aa713f?s=96&d=mm&r=g\",\"caption\":\"PX001\"},\"url\":\"https:\/\/falket.com\/en\/author\/px001\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Falket digital excellence - Falket","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/falket.com\/en\/falket-digital-excellence\/","og_locale":"en_US","og_type":"article","og_title":"Falket digital excellence - Falket","og_description":"Thanks to the Web, Falket has extended the visibility of the brand by making its products known both to a target business and to end consumers and has increased its turnover by 10% in a few months.","og_url":"https:\/\/falket.com\/en\/falket-digital-excellence\/","og_site_name":"Falket","article_publisher":"https:\/\/www.facebook.com\/Falket-197602493678529\/","article_published_time":"2019-05-03T15:34:21+00:00","article_modified_time":"2020-10-29T14:34:56+00:00","og_image":[{"width":1600,"height":800,"url":"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg","type":"image\/jpeg"}],"author":"PX001","twitter_card":"summary_large_image","twitter_misc":{"Written by":"PX001","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/#article","isPartOf":{"@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/"},"author":{"name":"PX001","@id":"https:\/\/falket.com\/en\/#\/schema\/person\/0a656c53add972a452eed8d96318930d"},"headline":"Falket digital excellence","datePublished":"2019-05-03T15:34:21+00:00","dateModified":"2020-10-29T14:34:56+00:00","mainEntityOfPage":{"@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/"},"wordCount":783,"commentCount":0,"publisher":{"@id":"https:\/\/falket.com\/en\/#organization"},"image":{"@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage"},"thumbnailUrl":"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/falket.com\/en\/falket-digital-excellence\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/","url":"https:\/\/falket.com\/en\/falket-digital-excellence\/","name":"Falket digital excellence - Falket","isPartOf":{"@id":"https:\/\/falket.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage"},"image":{"@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage"},"thumbnailUrl":"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg","datePublished":"2019-05-03T15:34:21+00:00","dateModified":"2020-10-29T14:34:56+00:00","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/falket.com\/en\/falket-digital-excellence\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/falket.com\/en\/falket-digital-excellence\/#primaryimage","url":"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg","contentUrl":"https:\/\/falket.com\/wp-content\/uploads\/2019\/04\/falket-eccellenza-digitale.jpg","width":1600,"height":800,"caption":"Falket digital excellence"},{"@type":"WebSite","@id":"https:\/\/falket.com\/en\/#website","url":"https:\/\/falket.com\/en\/","name":"Falket","description":"Attrezzature per la potatura e il giardinaggio","publisher":{"@id":"https:\/\/falket.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/falket.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/falket.com\/en\/#organization","name":"Falket","url":"https:\/\/falket.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/falket.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/falket.com\/wp-content\/uploads\/2021\/07\/falket-logo-invoice.png","contentUrl":"https:\/\/falket.com\/wp-content\/uploads\/2021\/07\/falket-logo-invoice.png","width":300,"height":80,"caption":"Falket"},"image":{"@id":"https:\/\/falket.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Falket-197602493678529\/","https:\/\/www.instagram.com\/falket_professional\/","https:\/\/www.linkedin.com\/company\/falket\/about\/"]},{"@type":"Person","@id":"https:\/\/falket.com\/en\/#\/schema\/person\/0a656c53add972a452eed8d96318930d","name":"PX001","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/falket.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3019a8367fe9424e8e66c8c31305f10f70c76467d308c20d2c096d1bd7aa713f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3019a8367fe9424e8e66c8c31305f10f70c76467d308c20d2c096d1bd7aa713f?s=96&d=mm&r=g","caption":"PX001"},"url":"https:\/\/falket.com\/en\/author\/px001\/"}]}},"_links":{"self":[{"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/posts\/1489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/comments?post=1489"}],"version-history":[{"count":0,"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/posts\/1489\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/media\/1023"}],"wp:attachment":[{"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/media?parent=1489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/categories?post=1489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/falket.com\/en\/wp-json\/wp\/v2\/tags?post=1489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}